Tips & guides

The same business. On Google and your website.

A customer finds you on Google Maps and clicks through. Does your website show the same services, hours and contact details? Your Business Profile gives the first information. The website can then explain what to expect from your work.

Check the business details in both places.

Check the business name, contact details, opening hours and actual service area. A mismatch between profile and website can make a visitor hesitate or look elsewhere.

The profile should reflect how you genuinely receive or visit customers. Creating extra profiles or fictional locations is not an appropriate way to be found in more places.

Give the visitor a useful destination.

The profile can provide initial recognition. Your website has room for the offer, process, examples and practical questions. A relevant service deserves a suitable destination.

Open the journey on your phone: is the service clear, can you see the service area and is contact straightforward? We connect these parts within our local visibility approach.

Location is not the only difference.

Google describes local results in terms of relevance, distance and prominence. You cannot buy or demand a better local position. Complete, accurate information helps people and Google understand where your business fits.

Assess the whole route. A profile view, website visit and relevant enquiry are different signals. Your experience with real customers helps interpret the available information.

Give updates a clear owner.

A new phone number, changed hours or a new service should be updated in the relevant places. Agree who carries out those changes. We can take care of delivery while you confirm the business facts.

With SEO , we also research search queries and develop more detailed service pages.

Are your profile and website still accurate?

Send both links and tell us what has changed in your business. We will review which details and pages need updating.